Julia’s Marketing Tips Table of Contents

The Business of Interpreting FAQ 1 – How can I get more work?

The Business of Interpreting FAQ 2 – What is the cornerstone of a marketing plan?

The Business of Interpreting FAQ 3 – Who is my client?

The Business of Interpreting FAQ 4 – What exactly am I selling?

The Business of Interpreting FAQ 5 – Why do I need to be a brand?

The Business of Interpreting FAQ 6 – How do I become more professional?

The Business of Interpreting FAQ 7 – What is the Rule of 7?

The Business of Interpreting FAQ 8 – What is the most sustainable interpreting market?

The Business of Interpreting FAQ 9 – What is the customer decision journey?

The Business of Interpreting FAQ 10 – How can I check my profit margin?

The Business of Interpreting FAQ 11 – How do I win the bid?

The Business of Interpreting FAQ 12 – How can I make RSI platforms work for me as a freelancer?

Confinement Chronicles. Chapter 2. Looking back

Looking back at the beginning of 2020

Lockdown happened so quickly – and in the Fall of 2021 we aren’t fully out of the woods yet!

This photo shows the beginning of 2020. KYW had been to 5 countries (plus our staff were in still other countries for other meetings) all before mid-March, and then boom! 💣

Or should I say Zoom! 🤯

As of March 2020, Know Your Worth seminars pivoted online, targeting what we as freelance interpreters could do to keep earning money when both we AND our clients were scared about the future.

  • We have run online seminars since April.
  • Our community started meeting regularly on Zoom, both to keep in touch and to help each other out by exchanging ideas and information. And we’re still going!
  • We even have a Whatsapp group for the hardy few who want to stay in closer touch!

We’ve all become even more supportive of each other through thick and thin, on multiple platforms. In fact, we can say confidently that we’ve become even better friends with each other since the pandemic began.

So we can’t really say that those crazy lockdown times were all bad!