The Marketing and Negotiating workshop has a been an indispensable part of the Cambridge Conference Interpretation Course (CCIC) since 2002.

The Cambridge Conference Interpretation Course (CCIC) has run annually since 1985. It is a unique, high-level, specialised training course carefully tailored to the needs of experienced practicing conference interpreters. The CCIC format is at once intensive yet relaxed, and demanding yet friendly, and the Course is centred on teaching simultaneous interpretation from an array of general and technical speeches delivered by video, specialist guest speakers and members of the teaching faculty.

Apart from extensive training, practice, and coaching in professional simultaneous interpretation techniques, the Course programme features daily specialised additional training workshops covering, inter alia, on-sight translation, “B” language strategies, working from and preparing texts, booth & stress management, marketing & negotiation, AIIC, International Institutions, and interpreting approaches to Shakespeare, the Bible, and Latin.

Just like the Know Your Worth seminars, the Marketing and Negotiating workshops at the Cambridge Conference Interpretation Course are aimed at helping interpreters improve their relationships with clients, negotiate higher fees, and gain a better understanding of the interpreting market in general. The workshop focuses on key concepts such as branding, selling, client relationships, pricing, and negotiating, all illustrated with real-life examples that make it considerably easier to understand the subject and later implement the new tools and information, all of which makes the Marketing and Negotiating workshop a highly valuable asset to the course.

Here is what the students have to say:

Well, already knowing Julia I had quite high expectations from the get go. So the fact that it was EVEN better than expected is praise indeed. What I found particularly ‘better than expected’ was the way in which I could immediately recognise how it was relevant to me and my work. I found the constant links made by Julia between the theory she was talking about and the every-day business realities of interpreters particularly relevant and useful.
It certainly made me think about my marketing and business strategy in a way I never had before. It provided me with a lot of food for thought.

Again, what I found really great was that Julia constantly referred to real-life examples and the specificities of interpreting. That made everything seem highly relevant and directly applicable. So that should absolutely be maintained.

Student, CCIC, Cambridge, 2015

I didn’t think the marketing and negotiating class would be as enlightening, but I actually learnt a lot and – believe it or not – that which I have managed to apply thus far has worked without exception.

Camila Oeyen, CCIC, Cambridge, 2015

What I found particularly ‘better than expected’ about this marketing and negotiating class was the way in which I could immediately recognize how it was relevant to me and my work. I found the constant links made by Julia between the theory she was talking about and the every-day business realities of interpreters particularly relevant and useful.

Student, CCIC, Cambridge, 2015

The CCIC teaching faculty comprises respected and highly experienced interpreters from a variety of backgrounds, ranging from the freelance market on both sides of the Atlantic to staff interpretation for International Institutions. Many are former or current chief interpreters.  Most work bi-actively, and are long-standing members of examining boards for, and teach on a regular basis at, a range of internationally recognised interpreting schools. All work in such venues as the ECJ, EU, NATO, OECD and UN.

Julia Poger is one of the CCIC organizers.

For more information, please visit the CCIC website.